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A Promising Development

Date: Sep 20, 2007

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Producing for the theatre is no cakewalk, but there is knowledge and guidance to be had about how to do it better and avoid common pitfalls. One place that information is gathered is at the Commercial Theatre Institute (CTI), a joint project of the League of American Theatres and the Theatre Development Fund.

This coming May 2-4, CTI will run its three-day program, which is open to anyone interested in producing, co-producing or investing in the commercial theatre--Broadway, Off-Broadway, Touring Broadway, and elsewhere. Each session consists of presentations and panel discussions with experienced producers, general managers, entertainment attorneys and managing directors who offer specific case histories that illustrate the various means of developing theatrical productions. This program is of special interest to anyone exploring relationships between the for-profit and not-for-profit sectors in the development of a theatre project.

Applications are available at commercialtheaterinstitute.com or by calling (212) 586-1109. A special discounted fee is available until Mar. 15, 2008.

The Commercial Theatre Institute (CTI) was created in conjunction with The League of American Theatres and Producers, Inc. and Theatre Development Fund in 1982.  This unique program is designed to help foster the next generation of theatre producers. The program is open to anyone interested in producing or co-producing on or Off-Broadway, on the road or investing in commercial productions.

CTI is a multi-pronged initiative offering classes, workshops, and lectures of interest to new producers, as well as to those interested in investing in commercial productions.  CTI's two main programs are a weekend-long spring workshop called "Producing for the Commercial Theatre," and a 14-week course that provides an intensive, practical introduction to commercial theatre production.

Workshop leaders have included the commercial theatre's major Producers, General Managers, Theater Owners, Press Agents, Literary Agents, Theatrical Attorneys, and others. Over 50 participants in these programs have gone on to produce successfully on and off Broadway.